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Learn how to use the tools of the most popular systems creativity approaches to solve business problems at all levels
All-in-one innovative thinking tookit
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I need to grow creativity within my team»
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All solutions are obvious and we need a fresh approach»
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My team is struggling every time it faces a problem»
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We need to enhance my team to find new business solutions»
Essential toolkit for everyone
According to our clients
30 inovative thinking frameworks from six methods
1-6 days session
Any location online/offline
10-40 people
5-steps research&ideation process
Prototyping & testing frameworks
CRAFT frame-based creative process
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System innovative process
Lateral pro-idea framework
What’s in the box?
Design-thinking frameworks
Experienced trainers guiding you through every techniques
A unique mix of adapted and pre-cooked scenarios ready for implementation
Skill set Improvement of your team while working on real company tasks
TRIZ frameworks
Lateral thinking frameworks
Empathy map & Interview framework
Customer journey mapping, gap map
Ideal final result framework
Value contradiction framework
40 contradiction solutions framework
JTBD research process
JTBD interview framework
JTBD key & supportive jobs framework
Focusing framework
6 pro-idea methods
Principles of idea filtering framework
CRAFT frameworks
Jobs-to-be-done frameworks
TOC frameworks
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Tree of reality framework
Future state framework
Insights segmentation framework
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Frame compass framework
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Frame compass framework
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Evaporating clouds framework
Deliverables of the program
For your company
Addressed metrics:
Which increases:
For your team
A well-packed toolkit of different frameworks, applicable to different problems, departments, and business processes
A new common language for innovation tasks within your team
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Upskilled team with adaptive creative thinking techniques
A stack of algorithms to approach different creative tasks
Workflow efficiency
Time-to-market for new ideas
Creative & brainstorming competencies of the team
NPS (Net Promoter Score)
CSR (Corporate Social Responsibility)
Amount of feasible innovations
Attraction for HR Brand
Key experts for the program
Vasili Lebedev
IKRA CEO

  • Founder of IKRA Worldwide, Red Keds creative agency.
  • Key creative communication consultant for Coca-Cola, Heineken, Kaspersky, Estee Lauder, etc.
Vitaly Mikryukov
Creative Training Expert

  • Researcher & trainer with more than 15 years in the field of problem-solving.
  • The lead of the CRAFT.expert center, author of the “Creative happens” book.
Ruchi Sharma
Creative Director

  • Awarded Writer
  • Creative Director adept at brand storytelling that builds emotional connections in a human-centric world for Unilever, Danone, etc.
Edutainment approach
Let's get visionary together
By clicking on the button, you can book a call time that is convenient for you using our Calend.ly account
Book a call with our team to find out how your company can benefit from our cooperation.
Use the full set of CPS techniques to solve your problems: Design Thinking, TRIZ (Theory of Inventive Problem Solving), JTBD (Jobs to Be Done), CRAFT (Creative Algorithms, Frames & Tools), TOC (Theory of Constraints) & Lateral Thinking
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